Use Page Actions- An underutilized Pardot Feature
Page Actions is an important yet underutilized feature of Pardot. Page Actions are set up on any URL on your website. As a marketer you will surely have a couple pages on your website on which you will want to pay more attention, or you will want to know when someone looks at those pages. An example of such pages can be the pricing page or a demo request page, there might be other pages which might have equal importance to you. Hence you can create page actions for them.
2021-08-06